Broc Man 


Spark Gap - Vox Populi Gallery 2013

Installation & Merch

Ink Jet Print, Bronze Pin, Silk Screen T-shirts & Video

Broc Man


Mike is a competitive, natural bodybuilder in his mid-fifties and goes by the name Broc Man. Strength and ambition are just two of his many attributes. However, Mike has an even greater power to risk being vulnerable. He is striving towards the impossible while indirectly redefining cultural expectations of the “middle-aged.” When I look at the image I made of him, I pretend I’m looking into a mirror: my hard work is recognized, and I will never give up on my dreams.

This artwork is a reminder to live big and work towards your own dreams—endlessly…

The photograph captures Mike’s physique, power, and willingness to be exposed. The image of Mike represents individualism, freedom and the idea that we should pursue our dreams relentlessly. The pins are metal versions of the image: Mike’s silhouette in both cast bronze and sterling silver. These materials have traditionally represented memorial, prestige, and preciousness in the form of sculpture, metals of honor, and tokens of commitment. The video was made during my photoshoot by Mike’s brother Len Knee. (Video can be seen with this link) This piece is a wonderful gift, as it documents Mike’s performance and the interaction between artist and subject. The tee shirts are souvenirs of the print in an effort to create “merch” which will bring my work outside of the gallery space.

Experimental Screen Print